ARCHIVES: Non-news Journalism
December 4, 2007 | Anon | Business Standard
Advertising in Indian magazines increased 15 per cent in January to September 2007 compared with that in the same period in 2006, according to a study by Adex India, a division of TAM Media Research. The growth was because of the proliferation of niche publications in the country.
However, advertising in newspapers grew by only 1 [...]
November 15, 2007 | Anon | Reuters
BARCELONA, Nov 15 (Reuters) – Leading European publishers are coming to terms with what teenage boys and men have known for years — the Web beats magazines in grabbing their eyeballs.
Magazine publishers such as London-based media group Emap (EMA.L: Quote, Profile, Research), Germany’s Axel Springer (SPRGn.DE: Quote, Profile, Research) and France’s Lagardere have seen a [...]
November 12, 2007 | Ian Burrell | Independent, The
In the introduction to Nelson Mandela’s autobiography Long Walk to Freedom, the former South African president speaks of his deep gratitude to Richard Stengel for his efforts in editing, revising and writing parts of the 630-page opus. “I recall with fondness our early morning walks in Transkei and the many hours of interviews in Johannesburg,” [...]
September 27, 2007 | Anon | Economist, The
THIS week bankers have a perfect excuse to pore over pictures of scantily clad models, fast cars and film stars: Emap, a British media firm that straddles consumer magazines, radio and trade exhibitions, is up for sale, and bids are due by early October. Emap has 50 magazine titles, which produced revenues of £408m ($773m) [...]
September 7, 2007 | Anon | Reuters
MUMBAI (Reuters) – Vogue magazine, the style bible for fashionistas worldwide, is launching an edition in India this month which is set to give the country’s wealthy jet-setters a local twist on fashion and the good life.
The magazine marks publisher Conde Nast’s first foray in the Asian subcontinent and is another sign of the growing [...]
August 17, 2007 | Ian Reeves | Independent, The
Every six months, a huge set of numbers descends like confetti on the good people of medialand showing the audited circulation figures for every UK magazine.
Time was, not so very long ago, when the publication of those figures was a pretty cheerful event. Sure, there were winners and losers, but the prevailing mood tended to [...]
August 12, 2007 | Eric Pfanner | International Herald Tribune
LONDON: Mike Soutar refuses to say who or what will be featured on the cover of Short List, a new men’s magazine he is introducing next month in Britain, but one thing seems certain: If it is a female model, she will wear at least a bit of clothing.
“No nudity, no profanity,” said Soutar, a [...]
July 30, 2007 | Joe Leahy | Financial Times
Condé Nast is ready to follow the September launch of the Indian edition of Vogue with other upmarket titles as the global fashion and luxury retail industry looks to cash in on the country’s growing affluence.
The publisher is seeking or has obtained regulatory approval for magazines such as Glamour, GQ, Condé Nast Traveller, Vanity Fair [...]
July 30, 2007 | Nat Ives | AdAge.com
NEW YORK (AdAge.com) — It took a little while, but most magazine and newspaper publishers eventually accepted the need to establish web versions of their cherished print properties; it was pixelate or risk perishing. But now those same publishers are demonstrating a growing belief that while those companion sites are necessary, they are not sufficient.
Hearst [...]
July 26, 2007 | Brian Steinberg | AdAge.com
NEW YORK (AdAge.com) — In an era when new forms of media and technology seem to sprout up almost weekly, you would think that much of it would be embraced by younger consumers. And you would also think the younger digerati would begin to shun some of the more traditional media venues. Turns out that’s [...]
July 23, 2007 | Lucia Moses | MediaWeek
Prompted by rising delivery costs and pressure to grow profits, leading magazine wholesalers are making unprecedented steep distribution cuts across all magazines, with a sharp focus on their least-profitable ones, those with a $2.50-and-under cover price. The News Group and Source Interlink Cos. have made significant cuts since May 1, following a similar move by [...]
May 28, 2007 | Teresa Stack and Jack Fowler | Los Angeles Times, The
THE COST OF getting magazines into your mailbox will shoot up July 15. How much? It depends.
Magazine publishers are facing a radical postage rate restructuring that favors those with large circulations and transfers costs to small- and mid-circulation publications.
Past increases to periodical postage were applied fairly equally across all publications. But this time, things are [...]
May 17, 2007 | Charles McGrath | New York Times, The
After more than 50 years American Heritage, the magazine that furnished not just the minds but, in its original hardcover format, the dens of generations of American history buffs, is suspending publication, its editor, Richard F. Snow, said last week.
The bimonthly magazine, which is owned by Forbes Inc., has been for sale since January, and [...]
May 14, 2007 | Russell Flannery | Forbes
Beijing -
A rise in the percentage of ad spending allocated to Internet and mobile media will intensify pressure on magazine publishers to adapt a fast-changing business landscape or die off, speakers at a key international publishing industry conference said in Beijing on Monday.
“The magazine industry faces more and more competition,” said John Ross, a consultant [...]
May 7, 2007 | Nat Ives | AdAge.com
NEW YORK (AdAge.com) — Kraft, Wal-Mart and Coca-Cola are among the marketers that are prepared to stop spending in magazines if they don’t get issue-by-issue circulation guarantees.
Robin Steinberg, senior VP-director of print investment and activation at MediaVest, insists that magazines should make issue-by-issue circulation guarantees to marketers.
Robin Steinberg, senior VP-director of print investment and activation [...]
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